Author
J. Carlos Jarillo
Genre
Consulting
Last Read
April 14, 2021
Cover
Stars
★★★★☆
Key Takeaways and Notes
Fundamental basis for strategic logic: a company can make money only if:
- It is able to do something that the market wants and that its competitors cannot imitate
- Or if it is able to do the same things its competitors do, but more cheaply
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